As a child, my dreams were endless and ever-changing. One moment, I wanted to be a doctor; the next, I envisioned myself as a teacher. Every year on Independence Day, I’d feel a surge of patriotism and dream of becoming an IPS officer, inspired by the national pride that filled the air. Watching movies like Jai Gangajal would reignite that ambition, but it was always fleeting. Television shows like Adalat fueled my imagination further, and I’d picture myself arguing passionately in court as a lawyer. My ambitions were always driven by the emotions of the moment, never anchored to a single path.
Currently, I’m in a phase where I’m rediscovering myself. After almost a decade, I’ve decided to return to writing, something that has always been close to my heart. Alongside, I’m exploring opportunities to restart my career—maybe as a teacher, a writer, a graphic designer, or through one of the many skills I’ve gathered over the years. While I’m not earning a living at the moment, I’ve found solace in pursuing work that brings me joy and purpose.
In addition to this, I am currently working as a social influencer, promoting and marketing products part-time. If you’d like to collaborate with me for the same, feel free to reach out via Facebook or Instagram messages.
In 2019, I married a wonderful man who works as a Digital Marketer. Our bond has been one of mutual support and understanding, and together, we’ve built a beautiful life. In 2020, we were blessed with a daughter who is now over four years old. She’s the light of our lives, filling our days with laughter and love. Watching her grow has been one of the most rewarding experiences of my life, and I cherish every moment with her.
You can read more about my professional career on my business website. Also, can go through our portfolio to know more about Startup Idols.
Professionally, my journey has been anything but straightforward. While working in Dubai, I pursued an MBA in Hotel Management. But true to my habit of leaving things incomplete, I missed an exam in my final semester and never went back to finish it. That degree, like many other things in my life, remains unfinished.
In 2017, I founded Startup Idols, a platform dedicated to supporting budding entrepreneurs. Through services like digital marketing, content writing, web development, and graphic designing, Startup Idols aimed to empower startups to grow and succeed. While I’m no longer actively involved in managing it, my husband has taken over its operations, keeping the dream alive while I figure out my next steps.
In 2022, I tried my hand at fashion designing and started Clothing Clone – The Fashion Hub, specializing in customized lookalike outfits. I even enrolled in a diploma course at #NIF Global (formerly INIFD) to hone my skills. But as has often been the case with me, I left the course halfway, and eventually, the business shut down. This website is alive and being used for affiliate marketing, by my husband.
One thing I’ve stayed consistent with is Busiqueens, a group I founded for women entrepreneurs. Busiqueens has been a source of immense pride and fulfillment for me. It has allowed me to meet incredible women and create meaningful connections. There’s a unique joy when someone I’ve never met approaches me and asks, “Are you Atoofa? Admin of Busiqueens?” and I can say, “Yes, that’s me.” Moments like these make all the effort worthwhile.
Writing has always been my one true passion—something I’ve never been confused about. As a child, I loved penning down real-life stories, and I dreamed of writing a masterpiece someday. I even started working on a book titled It All Happened in Dubai, inspired by my time living and working there. But, true to form, I left it halfway. Still, writing remains my refuge, the one place where I can express my thoughts and emotions freely.
Life has been a mix of dreams, detours, and unfinished projects. But through it all, I’ve learned to embrace the journey, no matter how uncertain it may be. Whether it’s teaching, designing, or writing, I’m open to whatever comes my way. My life is a work in progress, and I’m excited to see where the next chapter takes me.
Having no clue of what my future has in store for me, I am living my life as it comes.
This is me, Atoofa—a dreamer, a writer, and someone who’s still figuring it all out.